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	<title>:: fridaytraffic ::</title>
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	<link>http://www.fridaytraffic.com</link>
	<description>mostly about ruby on rails, flex &#38; flash</description>
	<pubDate>Fri, 07 Nov 2008 05:40:26 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.6</generator>
	<language>en</language>
			<item>
		<title>Marketing research not always on the money</title>
		<link>http://www.fridaytraffic.com/marketing-research-not-always-on-the-money/</link>
		<comments>http://www.fridaytraffic.com/marketing-research-not-always-on-the-money/#comments</comments>
		<pubDate>Sat, 01 Nov 2008 08:10:48 +0000</pubDate>
		<dc:creator>johan</dc:creator>
		
		<category><![CDATA[odds &amp; ends]]></category>

		<guid isPermaLink="false">http://www.fridaytraffic.com/?p=46</guid>
		<description><![CDATA[The results from the 2008 Avusa Retails Awards for online retailers is somewhat mind boggling (score in brackets):
1 - eBucks (2.8)
2 - Kalahari.net (1.5)
3 - Amazon.com (1.3)
4 - Ebay (0.9)
5 - Interflora (0.6)
6 - Bid or Buy (0.3)
7 - Loot (0.2)
Surely the above is not representative of the online retailing landscape in South Africa? Which [...]]]></description>
			<content:encoded><![CDATA[<p>The results from the 2008 Avusa Retails Awards for online retailers is somewhat mind boggling (score in brackets):</p>
<p>1 - eBucks (2.8)<br />
2 - Kalahari.net (1.5)<br />
3 - Amazon.com (1.3)<br />
4 - Ebay (0.9)<br />
5 - Interflora (0.6)<br />
6 - Bid or Buy (0.3)<br />
7 - Loot (0.2)</p>
<p>Surely the above is not representative of the online retailing landscape in South Africa? Which begs the question, how was this specific section researched by <a title="Ipsos-Markinor" href="http://ipsos-markinor.co.za/" target="_blank">Ipsos-Markinor</a>?</p>
<p>According to <a title="Click to eShop!" href="http://www.click.co.za/" target="_blank">Click.co.za</a>, there are some 800 odd online shopping sites operating from within South Africa (the assumption is that international sites such as Amazon and Ebay are not included in that list) - a comprehensive list of online shops in South Africa can be found at <a title="Jump Online Store Directory" href="http://www.jump.co.za/directory/" target="_blank">Jump.co.za</a>.</p>
<p>To put the e-Retailers list in perspective:</p>
<p>- the maximum score ranges from 2.5 - 28.4 across all categories;</p>
<p>- most other categories list the top 10 results (with the lowest score 0.1), only 7 online retailers were listed here; and</p>
<p>- the 29 categories include baby stores, banks, airlines, fast food outlets and car dealerships, to name but a few.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>lighttpd rewrite rules for wordpress</title>
		<link>http://www.fridaytraffic.com/lighttpd-rewrite-rules-for-wordpress/</link>
		<comments>http://www.fridaytraffic.com/lighttpd-rewrite-rules-for-wordpress/#comments</comments>
		<pubDate>Wed, 03 Sep 2008 11:27:39 +0000</pubDate>
		<dc:creator>johan</dc:creator>
		
		<category><![CDATA[odds &amp; ends]]></category>

		<guid isPermaLink="false">http://fridaytraffic.com/?p=15</guid>
		<description><![CDATA[I found this very informative post about lighttpd mod-rewrites for Wordpress, written by Hinrik Örn Sigurðsson.
Create a file called wp-rewrite.conf in your lighttpd config folder:

url.rewrite-once = &#40;
    &#34;^&#34; + wpdir + &#34;(wp-.+).*/?&#34; =&#62; &#34;$0&#34;,
    &#34;^&#34; + wpdir + &#34;(sitemap.xml)&#34; =&#62; &#34;$0&#34;,
    &#34;^&#34; + wpdir + &#34;(xmlrpc.php)&#34; =&#62; [...]]]></description>
			<content:encoded><![CDATA[<p>I found <a href="http://blog.nix.is/lighttpd-rewrite-rules-for-wordpress" target=_blank>this very informative post</a> about lighttpd mod-rewrites for Wordpress, written by Hinrik Örn Sigurðsson.</p>
<p>Create a file called wp-rewrite.conf in your lighttpd config folder:</p>

<div class="wp_syntax"><div class="code"><pre class="perl">url.rewrite<span style="color: #339933;">-</span>once <span style="color: #339933;">=</span> <span style="color: #009900;">&#40;</span>
    <span style="color: #ff0000;">&quot;^&quot;</span> <span style="color: #339933;">+</span> wpdir <span style="color: #339933;">+</span> <span style="color: #ff0000;">&quot;(wp-.+).*/?&quot;</span> <span style="color: #339933;">=&gt;</span> <span style="color: #ff0000;">&quot;$0&quot;</span><span style="color: #339933;">,</span>
    <span style="color: #ff0000;">&quot;^&quot;</span> <span style="color: #339933;">+</span> wpdir <span style="color: #339933;">+</span> <span style="color: #ff0000;">&quot;(sitemap.xml)&quot;</span> <span style="color: #339933;">=&gt;</span> <span style="color: #ff0000;">&quot;$0&quot;</span><span style="color: #339933;">,</span>
    <span style="color: #ff0000;">&quot;^&quot;</span> <span style="color: #339933;">+</span> wpdir <span style="color: #339933;">+</span> <span style="color: #ff0000;">&quot;(xmlrpc.php)&quot;</span> <span style="color: #339933;">=&gt;</span> <span style="color: #ff0000;">&quot;$0&quot;</span><span style="color: #339933;">,</span>
    <span style="color: #ff0000;">&quot;^&quot;</span> <span style="color: #339933;">+</span> wpdir <span style="color: #339933;">+</span> <span style="color: #ff0000;">&quot;keyword/([A-Za-z_0-9-])/?$&quot;</span> <span style="color: #339933;">=&gt;</span> wpdir <span style="color: #339933;">+</span> <span style="color: #ff0000;">&quot;index.php?keyword=$1&quot;</span><span style="color: #339933;">,</span>
    <span style="color: #ff0000;">&quot;^&quot;</span> <span style="color: #339933;">+</span> wpdir <span style="color: #339933;">+</span> <span style="color: #ff0000;">&quot;(.+)/?$&quot;</span> <span style="color: #339933;">=&gt;</span> wpdir <span style="color: #339933;">+</span> <span style="color: #ff0000;">&quot;index.php/$1&quot;</span>
<span style="color: #009900;">&#41;</span></pre></div></div>

<p>Then include the above file in the $HTTP["host'] section of the specific domain&#8217;s config file:</p>

<div class="wp_syntax"><div class="code"><pre class="perl"><span style="color: #0000ff;">$HTTP</span><span style="color: #009900;">&#91;</span><span style="color: #ff0000;">&quot;host&quot;</span><span style="color: #009900;">&#93;</span> <span style="color: #339933;">=~</span> <span style="color: #ff0000;">&quot;mydomain.com&quot;</span> <span style="color: #009900;">&#123;</span>
    var.wpdir <span style="color: #339933;">=</span> <span style="color: #ff0000;">&quot;/&quot;</span>
    include <span style="color: #ff0000;">&quot;wp-rewrite.conf&quot;</span>
<span style="color: #009900;">&#125;</span></pre></div></div>

<p>Just make sure that you remove any existing rules in .htaccess, that caused some problems on my side.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>fridaytraffic</title>
		<link>http://www.fridaytraffic.com/fridaytraffic-energized/</link>
		<comments>http://www.fridaytraffic.com/fridaytraffic-energized/#comments</comments>
		<pubDate>Mon, 01 Sep 2008 09:00:41 +0000</pubDate>
		<dc:creator>johan</dc:creator>
		
		<category><![CDATA[flex]]></category>

		<guid isPermaLink="false">http://fridaytraffic.com/?p=11</guid>
		<description><![CDATA[Every new project has its own challenges and opportunities.  This time round, the latter will be fully embraced!
Technologies being used include Flex and Ruby (Rails to a lesser extend).  As a newcomer to Flex, my experiences with it will be posted here, with links to resources and the like.
]]></description>
			<content:encoded><![CDATA[<p>Every new project has its own challenges and opportunities.  This time round, the latter will be fully embraced!</p>
<p>Technologies being used include Flex and Ruby (Rails to a lesser extend).  As a newcomer to Flex, my experiences with it will be posted here, with links to resources and the like.</p>
]]></content:encoded>
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		</item>
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